#automated calls and template emails are a thing just use those if nothing else
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venacoeurva · 2 months ago
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Employers who use the ghosting you if rejected method instead of just sending you an email or call regardless if you got accepted or rejected so applicants waste time hoping you pick them, one thousand years in the punishment cube
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anjalena123 · 4 years ago
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Profit Mate Review 2021.. Build an email list in 42 seconds
Profit Mate Review 2021 = Introduction If you're trapped in this extraordinary age, being quarantined or stagnant with social isolation, losing employment or getting tired of endless bills, it's time for you to think out of the box and start a versatile company. Of course, there's nothing more agile and productive than online business, the ideal option to start making money without leaving home. If you want to set up an online company, but you don't have any clients, and you don't know where to find those customers, then you've come to the right location. I truly appreciate the strain, and I'm trying to assist you with the launch of an awesome app to transform the conditions, which is Profit Mate. It is no wonder that Internet Marketing (IM) has brought some excellent advantages relative to other ways of earning profits. It helps you to work on a flexible basis (so that you can be with your wife and kids anytime you need to) and finish your job anywhere you choose (as long as your laptop has Internet access). Particularly now that the pandemic creates such chaotic results on Earth, you can easily create your own IM company while socialising and staying healthy.
Being mindful of these fantastic benefits, more and more consumers are entering the online market, making it much more lucrative than they were years before. But there's nothing to do with it, it's only a matter of time for the market to get crowded. The only thing that matters here is whether your company is strong enough to battle the highly competitive market, or whether it will quickly be out of date and removed from the competition.
To remain strong amid the rivalry and not to be omitted by all the other vendors, your company really needs this hidden tool that I've been investigating lately. This machine’s called Profit Mate. The name is quite self-explanatory as it will be your great friend to make easy commissions. I will show you more interesting information in the next parts of this review. Profit Mate Review 2021= OverView Creator
Brendan Mace
Product
Profit Mate
Launch Date
2021-Feb-24
Launch Time
09:00 EDT
Front-End Price
$16.93  
Bonus
Yes, Huge Bonus
Skill
All Level
Guarantee
30 days money back guarantee
Niche
Software
Support
Еffесtіvе Rеѕроnѕе
Recommend
Highly Recommend!
Profit Mate Review 2021=What does Profit Mate Mean? Profit Mate is a cloud-based software that helps you quickly create an infinite email list from the internet in 42 seconds? All you need to do is check for "some keyword" & Profit Mate will instantly create a profit list. Would it sound very unlikely for you? Join me to see how true and beautiful it is!
Or
Profit Mate is the amazing app that automatically collects up to 1,000’s of leads from “Contact Us” pages on the internet. The system also includes offers to present to newly generated contacts.
Without a doubt, this can be the future of Internet Marketing that you can stand the chance to reach your customers easily at a very short notice.
Profit Mate Review 2021=Features and Benefit There are a number of features and a lot of benefits with Profit Mate that I've mentioned a couple of them below:
Instantly producing 1,000 lead
Connect to leads right away through social media sites or email campaigns
Share campaigns directly on social media sites
Build email templates to contact the lead
Allows you to directly threaten website owners on the grounds of their own This may sound too good to be true, but the fact is within half an hour, you will get results without websites, autoresponders or tech things. Even if you start from scratch, this approach is designed to build a shortcut to success.
Imagine the same tech that produces huge passive income every day within 30 minutes of accessing the member's area. Profit Mate makes things possible for someone to get started with as little as 10 minutes from now, and you're not making something from scratch, you're immediately producing leads on demand, and delivering it to the "top offer."
Profit Mate will only take you 5-10 minutes to set up. When you've got it rolling, you should leave it in the background.
With the automation attached to it, you will waste too much time on something else and also collecting commissions from this wonderful computer.
You are collecting leads from the “Contact Us” pages on Google for any topic, which means you are just legally reaching out to people via contact data they have offered you, the app just automates it.
And the best part… this is 100% legal, and nobody can stop you from doing it over and over.
This technique has been embraced by several gurus for years and is now undergoing final review by beta users of the Profit Mate software. You don't have to think about whether the app will really work. A lot of people have made money out of it for such a long time. Profit Mate Review 2021= How to use Profit Mate ? Well, this is the crucial issue.
Not everybody is going to use Profit Mate in the same manner.
And if you're new to internet marketing...
...you will not know whether to advertise or how to get in touch with leads. As far as I can see, there are three key ways to make use of Profit Mate:   
    Selling Services To Local Businesses
CPA     Marketing
Affiliate     Marketing
The most difficut part of Profit Mate is finding the right keywords.
After all, you don’t want to sell services to those selling the services you’re offering.
So, in my bonus I will show you how to go after the right audience.
As I already mentioned above, Profit Mate is simple but work as a charm. Let’s me breakdown how it works so that you can understand why I can say so:
First of all, it downloads “contacts” in any niche from the “contact us” page of any search keyword on Google.
All you need to do is put in your "target" and click "Search Now!" Take, for example, the keyword "Dog Training." Then Profit Mate searches the internet and discovers all the website operators of the "Dog Training" affiliated pages.
In other words, you are immediately bringing together a list of heavily selected future clients to deliver your preference. All in "seconds" from the GO news. See more info in the section below part of my article.                                    Profit Mate Review 2021= My Personal using experience It has been mentioned on a daily basis that data is the future of our planet. And thankfully, data is the biggest component of what you will get from Profit Mate. It's real that people pay a costly price to dig into the data field. That's why I'd deem Profit Mate to be the No.1 option for newbies. With Profit Mate, you just need to pay once for leads that are categorised into separate niches, which effectively ensures that you will run tailored campaigns so as not to spend time on something else.
In comparison, this Profit Mate is working on an autopilot. No additional activities will be involved in designing, customising, or "secret" pages. You have removed all the hard work and are free to spend more time with loved ones. I’ve tried this software as a tester recently. I’m going to instruct you how to use this amazingly handy machine and make the most honest review for you.
Finally, given the fact that the system is really convenient to users of all level, you will never believe how much it costs to grab one copy of the offer.
Let’s see the price in the next part of this review!
Profit Mate Review 2021= Price and Evaluation You just need to pay $16.93 to get access to this exclusive software that turns "Searches" into "Email Lists" on request. This discount offer is only available in a very short period, and this is your precious opportunity to hop on!
The FE offer of Profit Mate is set on a dime sale, which means the price will increase per sale. If you are interested in this product or find it useful for your business, just go ahead and take it right now! OTO 1: PLATINUM EDITION ($67)
Comes with UNLIMITED EVERYTHING as well as way more features.
OTO 2: DONE FOR YOU LEADS IN THE BEST NICHES ($197)
Get monthly campaigns from us for life. This is a “one time” payment with no recurring fees whatsoever.
OTO 3: DONE FOR YOU CAMPAIGNS ALREADY COMPLETED ($97)
Everything all set up and good to go for easy profits.
OTO 4: DONE FOR YOU API INTEGRATION ($77)
We are going to allow 100 people siphon the traffic directly from our sales pages. An excellent investment…
OTO 5: UNLIMITED TRAFFIC ($197)
License Rights: 100% commissions on the entire funnel.
Profit Mate Review 2021= Which person should buy this? Affiliate
Online Marketer
ECom Store Owner
Agency
Freelancer
Designer
Website Developer
Content Creator
Blogger Profit Mate Review 2021= Pros and Cons of Profit Mate
Pros Cloud-Based App – nothing to install or download, access from any device
Fully-fledged, online business solution!
  100% newbie-friendly cloud app!
 It’s all there… 100% automated
Turning those leads into sales
If you set up your Profit Mate, and don’t make at least $100-$1,000 in your first 3 days, then we will give you back double your investment. 
Simple but efficient
Perfect to start your business
It can pretty much guarantee you’re as excited as we are right now… 
Setup is fast and can be in as little as 10 minutes
You don’t need ARs, websites, other softwares, etc
You are “shortcutting” lead generation
This is 100% legal and safe
Cons Right now , There is no cons Profit Mate Review 2021= Conclusion
Profit Mate is, without a doubt, a perfect tool for you right now. This is a once-in-a-lifetime opportunity to leap straight into this gold mine and raise some money on the contributions of others from their traffic to their goods when you don't have to do any hard work at all! I highly recommend this product and you never have to think twice about purchasing it. REMEMBER! If you purchase through my link, you will be supported 24/7; That means you can contact me ANYTIME when you get trouble in using or can not contact with the authors/ product supporters. I will help you RIGHT AWAY!
This is the end of my Profit Mate Review. I hope that my article will lend you a hand in choosing the right tool for your business.
Well, I bet that you want to own this product now. So, click the sales button now before the price goes up.
Lastly, if you like this product, comment below and let me know!
-DISCLOSURE- I am affiliated, but not sponsored by any product featured in this article. The links in the article are my affiliate links which means if you click on one of them and buy the product I’ll receive a small commission. Not being sponsored allows me to keep my own opinions and provide product reviews without bias. From the millions of products, I pick the ones I personally have tested and have been highly impressed which I’ll then recommend. This is how I feed my family by making honest and useful reviews so that you can make informed buying decisions. I appreciate your support.
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mukeshsharmaofficial · 4 years ago
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12 Minute Affiliate System Review: This Is What I Got!
by shivansh bhanwariya
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You just heard about the ‘12 Minute Affiliate System‘ through a YouTube video, blog, or a social media advertisement or post.
Looks both interesting but a bit risky. I know that feeling. I had the same feeling when I got the chance to look at it back in the day.
But, then I also realized that it is run by Devon Brown. If you’re a ClickFunnels user, you might know that this guy has showed up at FHL (Funnel Hacking Live) a couple times.
Still not sure, this is that guy…
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When I got to know that he runs the 12 Minute Affiliate System, I finally decided to try this out. I’ll be sharing everything I liked and didn’t like about the program/system after spending some time figuring stuff out.
I’ll share what it looks like inside to be a member, what is this all about, how user friendly is the training, the set-up, and who is this program for.
Let’s kick things right away and start this ONLY in-depth 12 Minute Affiliate System review without wasting any time.
What is 12 Minute Affiliate System?
So what this actually is?
Is it a training program?
Or a kind of machine that’ll generate you thousands of dollars in minutes?
The truth is, it’s an affiliate marketing training program with actionable and easy steps that beginners can leverage to make money online without having to start a website, YouTube channel or something else.
They provide you everything you need. From training to funnels, from products (that you choose) to traffic, and nifty support.
Since you just have to copy and paste the steps provided (I’ll talk about them in a while), you can probably call it a system.
I’m a member of the program and this is an inside view of the program.
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You get a whole bunch of stuff when you enter this program. But before we talk about that, let me answer some of the big questions.
Does it Really take 12 Minutes to Get Started?
The answer is yes and no. Sure, you can have the funnels, autoresponder, and tracking set up, but that doesn’t mean you’ll starting making money within 12 minutes. It’s going to take a while before you start earning commissions because all you’ll do is affiliate marketing.
Affiliate marketing takes a bit of time, a little work, and some investment to get going in the right direction.
It’s not a ‘get rich quick scheme’ for sure. Also, if you’re looking for something like that, no training or even system will work for you because it simply doesn’t exist.
There’s no shortcuts to success. I would not even recommend you reading this review if you want to make $100,000 within this week.
That’s not how it works.
Can you Earn Four to Five Figures each Month?
Hell yeah! But……
Okay, so what’s the catch?
Well, it’s investment and work. You’ll want to invest a bit into your skills and advertisements to get some quality traffic and coming in and once you have that up and running, you can get a chance to lay in the bed and generate passive cash flow.
Is 12 Minute Affiliate Legit?
I have a simple answer for this question: Yes, It’s Legit for sure!
How Does the System Work?
So, when you’re in the system, there are total 6 steps you need to take to start making the profit or in other words, start your online business model. Let’s go over them one after the other.
Step #1: Create your Affiliate Account in 2 Minutes
This is the first step that you get to meet when you initially login to the system. You want to create/setup an affiliate account first.
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It’s a very easy step to be taken. You create a ClickBank affiliate account so that you can be an affiliate of a product to be able to promote it, make sales, and earn commission off of that.
It’s nothing complicated. You might already have a ClickBank account if you’ve tried selling somebody else’s products as an affiliate.
There are plenty of resources taking you from baby steps to be able to create an affiliate account.
It’s pretty easy and basic.
Step #2: Get an Autoresponder
If you don’t know what an autoresponder is, it’s a tool that allows you to send automated emails to your subscribers without you having to worrying about sitting like a crazy person and sending tons of emails to tons of people.
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The software recommended by the 12 Minute Affiliate System is AWeber. Just be aware that you’ll need to buy the tool yourself. For the first 30 days, it’s going to be free and then it’ll cost $19 per month (for 500 subscribers).
But it will outsource a whole lot of your work. It’s worth paying. Also, according to industry average, you’ll be earning close to $500 per month when you reach that 500 subscriber mark.
Majority of the people earn $1 for an email subscriber per month. You could be earning more as well – depending on the quality of the list and the strategies you use.
We’ve been using AWeber lately and really love the way it works. Nice deliverability, user experience, and overall tracking. It’s not the only best tool but we just live the company so much.
If you don’t want to use AWeber, you’ll be free to integrate an autoresponder of your own. No worries with that.
Step #3: Setup your Autoresponder
In this step, you’ll be loading email swipes to your AWeber or any other email marketing platform. In 12 Minute Affiliate, you’ll be getting 80 email swipes that you can simply upload to your account easily and then you’re up and running.
That’s why they recommend AWeber because it’s going to be easy for you to get this task done in minutes. It’ll be convenient to send emails series.
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You will be able to auto generate emails with your own affiliate links and then have them sent to the subscribers on a daily basis.
Just like – Email #1 – On day 1, Email #2 – On day 2, Email #3 – ON day 3, and so on.
I personally think that sending 80 emails is a bit aggressive.
Step #4: Active your 12 Minute Affiliate Funnels
As shown below, in this step, you’ll be placing your affiliate ID (depending on the niches you choose). These funnels are included within your account and you won’t need a website or a sales funnel software like ClickFunnels.
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You can pick up any (done for you) template shown in the library to promote various products in different niches you chose.
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It’s just a matter of clicks, and I mean it.
If you don’t want to do it by yourself, you can pay to play. They have a Done For You setup that can be helpful if you don’t have much time.
Step #5: Get Traffic
Here, you have two ways to go. One, get traffic by the traditional ways like web forums, SEO, YouTube, and other stuff which takes some time. You’ll get this e-book + training for the traffic.
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Or in the second option, there Done For You Traffic.
Really?
Well, here, you’ll be buying clicks and they’ll setup everything for you. Depending on your industry, it can cost anywhere from $1 per click to $3 per click or more.
Hence, if you pay $100, there’ll be about 100 people coming to your landing page. It’s just an example.
But let me be clear, if 100 people hop on to your page, you won’t be seeing 100 signups to your mailing list.
The average conversion rate will about 25 to 30% (sometimes more or less). That said, if you get 100 people coming in, and you get 30 signups, you can expect one or two sales of the product.
So, if it’s a high ticket product, you can spend $100 and make $500, $600, or even $1,000 back. But if it’s a low ticket product, you’ll barely breaking even.
Affiliate marketing is not magic. It requires work, patience, and investment – just like other business models out there.
So, there are the simple steps the 12 Minute Affiliate System offers. It really doesn’t take much of your time to get started if you’re willing to.
Is there Anything else you Get?
Yes, they also have a section for personal development, which I think is really important for a person to stay positive unless he starts getting/seeing some good results. Business is all about patience regardless it’s an online or an offline business.
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The way you think about your life is super important. Mindset is everything.
If you change the way you look at things, the things around you will change.
Cool, are there Any Upsells?
Yes, there are upsells. But those upsells don’t have to do anything to you when you’re just beginning the journey. You can upgrade your account and get high level coaching once you start generating some decent revene.
That’s why, I don’t talk about upsells in this review.
What About the Money Back Guarantee?
The 12 Minute Affiliate System offers a 60-day money back guarantee so you won’t need to worry about that as well. It’s risk free to join.
My Final Verdict on 12 Minute Affiliate
Overall, the product is super amazing and provides a whole lot of value that it promises. However, I’m not a big fan of a product that does everything for you. Like you don’t earn any skills when you buy these kind of systems.
Sure, it can generate you money. And that’s cool. But I personally think that high income is not that important to lead…rather, a high income skill is something that you should choose.
But hey, everybody’s got different perspective about life. Some want more time. Some want freedom. Some want houses. Some need fame. And the list goes on and on and on.
Finally, I can say that this system is not a cringe or a scam. It’s legit and fits best for beginners trying to make money online.
This was my personal experience after purchasing the system myself to help you out with a better context.
Give it a try and let me know how it goes.
Click Here To Join The 12 Minute Affiliate System Now!
So, this was my honest 12 Minute Affiliate Review that I wanted to share with you all. If have any questions, let me know in the comments section right below and I’ll make sure to clear your doubts.
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saastrac · 4 years ago
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Supermetrics Review — An Overview of Supermetrics for Google Data Studio and BigQuery. Start Free Trial Today
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Presently, businesses thrive on data and with digital marketing at the forefront of all promotional activities, businesses are more data-driven than ever before. Those working in the Sales and Marketing Department would know what this means. So, if you have been spending sleepless nights preparing reports to exhibit your department’s achievements to the stakeholders, then here’s some relief. This Supermetrics review post will provide you detailed information about each and everything about this business analytics software.
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Supermetrics, a convenient and easy to use reporting automation tool is a one-stop solution for all your data procurement, visualization, and reporting needs. Through its eight products (including Supermetrics data grabber for Excel and Supermetrics Functions) it helps businesses of all sizes to gain access to data from various platforms.
These products can be classified into two categories — data procurement tools and data manipulation tools. However, in this article, our core focus would be on Supermetrics for Google Sheets, Supermetrics for Google data studio and Supermetrics for BigQuery, which again connects Google data studio and various other tools to Google BigQuery and aids visualization.
What does Supermetrics do?
Primarily, the goal of all Supermetrics tools is to facilitate the procurement and processing of digital marketing reports through easy integrations. These tools allow digital marketers and businesses to pull out data from almost any platform that they wish to. In fact, if Supermetrics does not have a data connector that pulls out data from your desired platform, then they even go to the extent of creating one for you. This allows you to compile all the data that you need from various sources and create a report that highlights your efforts.
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So, you can pull out data connected to PPC campaigns, keyword research and everything else in between. The best part is that you can use tools like Supermetrics for Google Sheets to automatically pull in data and share it in no time. Also, the recipient does not have to download and install any additional tools to be able to access the data that you share.
Supermetrics offers several tools that make it easier to create and integrate digital marketing reports. That makes it hassle-free to pull out reports and quickly take your client through the digital marketing campaign and its success. Let us now dive into the various products offered by Supermetrics and understand how it helps create and manage digital marketing reports.
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Supermetrics for Google Data Studio
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Google Data Studio is a data visualization tool that allows you to use various data sources and lets you create fully customizable reports. However, like all good things, Google data studio also has its limitations, and this is the very gap that Supermetrics and its tools help bridge. To begin with, Supermetrics for Google Data Studio helps automate data collection from various platforms. So, if you advertise on social media platforms and other online marketing platforms, then you know how much time it takes to collect data and then turn it into a report. Even worse, if you are required to create an interactive report that can show date-wise data through visualization.
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This is the very pain point that forces digital marketers to turn to Google Studio. However, that does not resolve the problem entirely because Google Data Studio offers a limited number of connectors. Well, that’s just the tip of the iceberg and there are just so many other features that are missing �� a reason why Supermetrics for Google Studio was created. Let us now look into the various shortcomings of Google Data Studio and how Supermetrics can make things easier.
Report Delivery Automation
Supermetrics tools help transform the way in which Google Data Studio can be used. So, once you integrate Supermetrics in your Google Sheets and begin linking your accounts to it, pulling out reports straight into your Google Sheets becomes a whole lot easier. That eliminates the need to copy, paste and format lengthy CSV files. In fact, with just a click, you can also format the data for Google Data Studio.
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This saves you from hours of tedious data compilation, data cleaning, and aggregation. That allows you to focus on the more important aspects of your business, such as client meetings, skill upgradation, etc… Another striking feature of Supermetrics is that you can set up triggers to re-run the reports and based on the schedule that you set, Supermetrics will continue to pull out fresh data and refresh the existing one with the most updated version.
Simplifies Data Collection
By using this reporting software, you can skim through data based on date ranges and platforms. So that allows you to pull out data from all campaigns across AdWords, Instagram, Facebook, etc… and calculate cost per conversion by platforms or as an aggregated report. This ability to collect data from multiple sources without copy-pasting or coding, makes these Supermetrics tools stand out. Nonetheless, if you know a certain amount of VBA coding, you can further manipulate the existing code.
Google Data Studio templates are quite average
The choice of Google data studio template largely depends on the purpose of the report and your target audience. So, before you choose one, you need to be doubly sure that it is going to serve the purpose. Coming to Google data studio, its existing templates are okay but nothing great.
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If you are new to digital marketing, then Google’s data studio templates such as Performance Dashboard by Aro Digital, Canonicalized and Google Merchandise eCommerce dashboard could be of use. It might also work out for Freelance Digital Marketers with less than 5 clients. However, if you are a pro running a midsize or a large digital marketing firm, you would want something better. As you may have used more advanced BI tools, you are likely to find the existing data studio templates quite primitive.
So, if you are a seasoned digital marketing pro then you would crave for something that’s more advanced and professional. Now that’s precisely when you must consider using Supermetrics for Google data studio — a Supermetrics product that solves the problem by providing several advanced data studio templates that you can use. Also, Supermetrics classifies these Google data studio templates into various categories, which makes it a whole lot easier for the user to choose from. This includes hundreds of Google data studio templates classified under SEO, PPC, Analytics and Social Media.
Pricing of Supermetrics for Google Data Studio
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Supermetrics for Google Data Studio offers four different pricing plans, out of which 3 are priced and 1 is customizable. The most basic plan offered is the Individual Connector Plan, which allows access to one data source of your choice and is priced at $39 per month on annual plans. The second plan is the Pro Plan, which is priced at $99 per month, while the Super Pro Plan is priced at $299 per month respectively on its annual plans. However, each plan has its own set of limitations and for businesses that have special requirements, there’s the fully customizable Enterprise Plan.
All the four plans offered by Supermetrics for Google Data Studio offers you the ability to create free unlimited reports. However, when it comes to customer support, the premium support options are only available to those on the Enterprise Plan. Subscribers to all other plans would have to adjust with the Email and Forum Support.
Supermetrics for BigQuery
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The most recent product rolled out by Supermetrics is a product called ‘Supermetrics for BigQuery’ that’s designed to connect Google BigQuery and Google data studio. Since BigQuery does not come with a visualization tool, Supermetrics for BigQuery was designed to fill in that void by letting you connect to Google Data Studio, Google Sheets and to other tools. This allows easy access to data from Google BigQuery, which makes it a whole lot easier to gather all the data from non-Google digital marketing platforms in the BigQuery data warehouse. You may then use it as a source in Google Data Studio, Google Sheets, etc….
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Pricing Plans for Supermetrics for BigQuery
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Supermetrics offers 2 plans for this product, based on the number of accounts and data sources. However, if you have very specific requirements or need to make use of multiple data sources, then you could always drop in an email to the sales team of Supermetrics and work that out.
Since the pricing pattern of Supermetrics for BigQuery charges on the basis of accounts, it could turn out to be more expensive for larger digital marketing agencies, as compared to other tools like Stitch. Presently, Supermetrics for BigQuery charges $190 per month for one account and $490 per month for 5 accounts.
Supermetrics for Google Sheets
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Supermetrics for Google Sheets is by far the most popular Supermetrics product, which is used by thousands of digital marketers to break down complex data. As Supermetrics allows Google Sheets to connect with various platforms and extract data from those sources, you can have all the numbers in one place. Plus, you can do all of this without importing or copy-pasting from CSV files, which consumes a lot of time. Some even outsource it, which leads to an increase in the overheads — something that you can easily eliminate by automating the task through this reasonably priced Supermetrics product. Some features that we really like about this product is the automatic refreshing and ready-made templates. That allows you to pull out the most recent data from your campaigns and quickly present them in a professional manner.
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Pricing of Supermetrics for Google Sheets
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Supermetrics for Google Sheets is one of the top-rated plugins in the Chrome Store and while you can use it for free, your source would be limited to Google Analytics only. Besides the free option, you may choose from three other pricing plans that are custom designed for businesses of various sizes. The Pro plan costs around $99 per month for a single user and allows the user to schedule weekly and monthly refresh. The Super Pro plan costs $199 per month for a single user and allows daily, weekly, and monthly refresh. However, the Enterprise Plan, which is the most advanced, can be used by multiple users and is highly customizable. It allows hourly, daily, weekly and monthly refresh. For the Enterprise Plan’s pricing details, you need to drop in an email to Supermetrics’ Sales team.
After the gigantic success of Supermetrics Data Grabber for Excel and Supermetrics Functions, there’s barely any digital marketer who isn’t using this tool to create digital marketing reports. So, if you have recently started in-house marketing, then you must subscribe to this tool as it can help you reduce your overheads, besides getting prompt and timely insights into your digital marketing and SEO campaigns. On average, an employee working for a small digital marketing agency or a small business saves up 30 hours which is otherwise lost in copy-pasting CSV files, which in turn translates to higher profits. Also, if you are a digital marketer, you can use these tools to make impressive digital marketing reports and easily share them with your clients.
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Originally Published On: SaasTrac
About The Author ​ SaasTrac is one of the trusted places where users can find reviews on different Saas Products, Software, and Platforms. Our major goal is to let users know the detailed and the most helpful information possible about every product — the good, the bad, and the ugly in the SaaS space.
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retrogamestoreblr-blog · 5 years ago
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3 Great Passive Online Income Methods
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There Are Several Different Ways To Generate Passive Online Income And Make Money.But, before we get to them ...What is passive online income?Passive online income is building online businesses that allow you to generate income and grow and scale without a real-time presence. In other words, you’re not trading your time for money. Instead, you build something up front that can continue to work for you over time.It’s like when someone writes a hit song and collects royalties on it for the rest of their lives. They wrote the song once and they get paid as long as someone is singing that song.You can build a passive income without investing a lot of money. Just remember, if it doesn’t take much money, then it’s probably going to take lots of work.Passive income isn’t ‘get rich easy,’ but it is ‘get rich smart.’If you have the mindset that you are building assets that will continue to work for you later, then you’ll do just fine. You’re doing work now to have flexibility and freedom (and money) later.Here are three completely different legitimate strategies that you could choose from to build a passive income business of your own.Passive Online Income Method 1: Freelancing to Problem Acquisition to Solution.
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Stick with me on this… You’re going to freelance by working for different companies or individuals and getting paid for your skills. Yes, I know, this is indeed trading time for money, and it is NOT passive income.Freelancing can be an AWESOME way to get started in building a business of your own. You're going to acquire skills and discipline when you’re running your own business as a freelancer. And you’re going to get paid quickly, too. If you start out trying to make passive income, you’re going to have a very steep learning curve that will involve spending money without making money, sometimes for months.Freelancing brings the money in and gives you an education at the same time. As you’re freelancing, you'll get to know the industry that you're in, and you can be on the lookout for the problems. These are opportunities for you to create product-based passive income businesses. You’re freelancing in a niche that interests you, making money and observing what’s missing, what people need and want, and where the money is made. There’s two basic ways this might work for you. The first is you find a way to do what you’re doing as a freelancer, only in a way where you do the work once and continue to sell it over and over again. Let’s say you build WordPress sites. Maybe you create a WordPress theme and software or videos that anyone can use to customize that theme to their particular business. You might even tailor it to a specific niche, like chiropractors, dentists, contractors, etc. You might give customers the option of setting up the site themselves or paying extra to have it done for them. In that case, you would have an outsourcer do the actual work for you. If you can create products that can be used out of the box by customers or businesses, then you’ve got a passive income business.The second method is finding out what a niche needs as far as information and training. Perhaps you’ve worked in a niche long enough, you can now teach about it, and so you hold a live webinar series, record the calls and make a product you sell over and over again. In the first case you’re providing the businesses or customers with something they can use, such as a website, templates, private label rights items, etc. Essentially, you’re turning your service-based business into a productized business.In the second case you’re providing recorded trainings, whether it’s a course, video series, audio series, books, etc. It can even be a case where you’ve ghostwritten so much material in a certain niche, you now know it front ways and back ways. You can now step out of the limelight and very easily create your own products in that niche. Freelancing is very much tied to your time, but it gives you an income and the opportunity to find out what you can create that people need or want. An active business can be shifted and turned into a more passive business by either having products that are already made, by having software do a lot of legwork for you, or even other human beings doing that work, too.Passive Online Income Method 2: Audience to Advertising.
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This is one of the most popular forms of building a somewhat passive income online. I say somewhat, because in most cases you will continue to do some work, or at least outsource some work to keep this going. Essentially, you are building an audience and then generating income through advertising to that audience you built. Someone on YouTube making money through AdSense, or a blogger with sponsors or ads, or a podcast with sponsors… you get the idea. You generate content to bring in the audience, and businesses who want to reach that audience pay you (either directly or indirectly) to advertise. Things you need to know: It can take months to build up your audience to a point where advertisers will pay you. You can go through a service such as Google AdSense, or deal with sponsors directly. You likely won’t get rich off Google AdSense from your blog. But you might on YouTube – it just depends on how well you can generate an audience. This is not entirely passive. You usually have to keep creating content or pay someone else to create content for you. If you can become famous in your niche, you will do well at this. If you create super popular videos on YouTube, you can make a fortune through the advertising. Whether you’re selling advertising or not, remember to build an email list. There are times when one email to your list will earn you as much as an entire month of paid advertising. If you hire people to create content for you, you can have several sites at once in several different niches, all selling advertising. If you’re going to sell the ads yourself, first give away ads to some big names in your niche on a trial basis. Then let other potential advertisers know that these big names are advertising on your site (works wonders!)Passive Online Income Method 3: Become an Expert to Sell Stuff.
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Okay, first things first. You don’t have to be a WORLD CLASS expert. Heck, you don’t even have to be an expert – you can use the reporter model where you report on things in your niche. And if you’re going to be an expert, you just have to be enough of an expert to know a little bit more than your audience. It’s like new teachers – they read ahead in the book by one chapter, and that way they always know more than their students. Your goal is to become just expert enough to earn the trust from others, so they want to learn even more from you. What do you know that others want to learn? What can you learn that others want to know? Create your own product, book, course, webinar, etc. Solve a problem for your audience, a problem they will PAY to make go away. Promote that product through any and all means possible (there’s enough there to write an entire book.) This is just like writing a song, in that you do it once and get paid for it over and over again. You wake up in the morning and there is more money in your bank account because people bought your book overnight. By using tools and software and systems, you can automate the delivery process so that you literally don't have to do anything to serve your audience. And if you get the sales funnel set up right, you can BUY traffic to send to the funnel that makes you money like clockwork. Spend $1, make $1.50, or whatever. When you’re able to profitably BUY traffic, the sky is the limit and you are making a truly passive income.Now, here is my favorite way to make passive income: Promote other people’s continuity programs. Yes, I’m talking affiliate marketing. You are still selling products to your audience, but now you’re selling memberships and software as a service, and you are receiving income for months and sometimes YEARS for a sale you made once. You’re the expert. You’re recommending THIS software or THAT membership to your audience because you KNOW (for real, no joke) that it can help to solve their problem. You are helping your audience to solve problems and get what they want. And in return, the membership or software as a service pays you for as long as your customer continues to subscribe.And it gets even better, because you did not create the software or membership, which means you have nothing to maintain and no customer service issues to deal with. All you have to do is figure out what to do with the money.One caveat: Memberships and software as a service are generally things people don’t subscribe to forever. Yes, they might stay with the hosting company you recommend, or the autoresponder you recommend, for years. But in most other cases, they will drop out after a month, a few months or a year.But again, if you have a funnel that allows you to BUY advertising at a profit, then you’re golden. You just keep filling the funnel, making the sales and watching your monthly income grow and grow. A funnel that is tested and proven takes maybe a few minutes a day to care for, if that. You can train your virtual assistant to care for it for you, as well as answering any emails that might come in. So, how do you get started? Well first, you have to be an expert in the eyes of those who you are looking to serve.And remember, you do not need all those qualifications and credibility. Some people gain expertise and credibility just through sharing their experience. And you can go out and start talking to people, asking them questions like, ‘What are struggling with right now? What are your biggest pains? What's something that you wish existed, that doesn’t?’That will give you some ideas about where to start and what positions you might be able to take. Remember, a successful business solves people's problems. To earn passive income, you’re going to have to do the work and put in the time.
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So we have learnt that passive online income is all about building something now so you can reap the benefits later. By using software, using tools, using automation, using other people that you hire, you can actually turn this business that helps solve people's problems to something that can be automated for you, for truly passive income.  Read the full article
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jerryj1a · 6 years ago
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The Best SEO Tools the Pros Really Use in 2019
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When I first started using SEO tools and tried to figure out which one was right for me, I was pretty confused. There are a bunch of tools in the space, they seem to overlap a lot, and there are way too many specialist tools to sort through. And which one’s have data that I can trust? After using all these tools for years and years, I’ve come to realize there are only a few choices you need to make. First, there are three main tools in the market: SEMrush, Ahrefs, and Moz. Everyone uses one of those three. We’ll get to our recommendations for these down below. I call them the SEO workhors — and all three of them qualify as one of the best seo tools. These workhorses carry the bulk of the weight in any SEO program, but you only need one SEO workhorse. Any serious SEO program absolutely needs a SEO workhorse. The rank tracking, keyword research, and link analysis are all too difficult or time consuming without one. I’ve tried to get away without paying for them; that was a mistake. I could have gained a lot more traffic by using one of these tools from the beginning. After you pick your main SEO workhorse, I highly recommend you take full advantage of the free tools. Google Analytics and Google Search Console are both world class and I consider them both required tools in day-to-day SEO operations. Plus they’re free. Beyond that, there are a few specialty tools worth picking up if you’re doing those types of tasks. Pretty simple all-in-all. Here’s how your decision process will go: Pick SEMrush, Ahrefs, or Moz as your SEO workhorse. Install a SEO plugin if you’re on WordPress. Add an advanced SEO crawling tool if your site is massive. Add an outreach tool if you’re doing link building. Get the free SEO tools in place: Google Analytics and Google Search Console. Best SEO Tool for Beginners: SEMrush If you’re new to this whole SEO thing, I highly recommend that you go with SEMrush. Compared to the other “SEO workhorse” tools, it’s by far the easiest to use. Ahrefs definitely has a learning curve and Moz has never clicked with me — I can never understand where to find anything. SEMrush’s rank tracking reports are also the best in the industry. I check our reports every morning. Within a few minutes, I feel like I’m in complete control of what’s going on. All the other tools spread stuff out all over the place. Or the reports coddle me too much and don’t have enough density. SEMrush has that perfect balance of usability and depth with its reporting. You’ll have everything you need without getting overwhelmed. SEMrush has all the other essential parts of a SEO workhorse: link analysis, keyword research, and competitive analysis. All of them are more than good enough to hold their own against the other SEO workhorses.
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Just for Quick Sprout fans, SEMrush is offering a 7-day free trial, which they don’t normally do. In order to give you full access to their pro plan, they will ask for a credit card before starting the trial. Best SEO Tool for Advanced Folks: Ahrefs If you’re more comfortable with all this SEO stuff and want a tool to really flex your skills, go with Ahrefs. They’re the “new” SEO kid on the block and I have to admit, their tool has a ton of depth to it. Every time I log in, I find a hidden feature or report that makes me giddy. That’s also the one weakness, I’m still discovering new features I had no idea existed. Ahrefs doesn’t hold your hand at all. For an SEO expert, it’s liberating. The tool is denser than granite. But I’ve watched SEO beginners try to get their heads around it and they really struggle. After poking around a bit, they stop logging in altogether.
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Ahrefs is perfect if you know exactly what you want and are determined to get it. On specific features, I prefer the link analysis in Ahrefs over the other tools. So if you’re planning on doing a lot of link building, it’s worth getting through the learning curve. Best SEO Plugin for WordPress: Yoast There are probably thousands of SEO plugins for WordPress. Only one of them matters: Yoast. I consider it a required plugin on any WordPress site. It automates a ton of SEO tasks and makes things like meta titles and descriptions super easy to update. I don’t spend any time on this decision — I install Yoast and move on. Just use the free version of Yoast; there’s no reason to upgrade. Check out our full list of recommended SEO WordPress plugins here. Best SEO Crawling Tool: Screaming Frog SEO Spider There’s one type of SEO task that the main SEO tools struggle with: crawling and auditing huge sites. When you have a site with thousands of URLs, there’s just no way to go through the site on your own. And the audit tools in SEMrush, Ahrefs, and Moz are pretty basic. For a massive site that needs a huge audit, a dedicated crawling tool makes the task so much more manageable. The entire UI and all the workflows are built around having to manage thousands of pages at once. There’s no extra clicking or back and forth. And the tool automates as much of the process as possible. You’ll instantly find all the broken links, missing meta descriptions, bad redirects, and duplicate content on your site. Screaming Frog SEO Spider is our preferred site crawler. It’s been around the longest and has site crawling dialed. You didn’t hear this from me, but since site audits are usually a one-and-done type project, you can sign up for the tool, pay for a few months while doing your site cleanup, then cancel it once you’re done. The only folks I know who have long-term subscriptions are SEO consultants who do multiple audits every month for clients. Best Outreach Tool: Pitchbox I remember the days when you could get away without doing any link building in SEO. That’s how we built the KISSmetrics marketing blog to over 700,000 visitors per month. We just posted a ton of great content over an 8 year period. Nowadays, that’s not nearly enough. SEO has just gotten too competitive. My rule is that if I’m not willing to do outreach for link building, I shouldn’t be focusing on SEO for traffic. I should find another strategy to grow my business. I’ve done a bunch of outreach projects out of Gmail and a Google Sheet. It’s such a pain. Especially when a team is involved. Keeping track of who contacted who, updating last status, remembering to send follow-ups, coordinating and updating templates, it’s all a massive pain that takes up way too much time. And outreach is painful enough, no reason to make it any harder. These days, I always use an outreach tool when link building. I don’t even consider the option of skipping it. A good outreach tool automates the majority of the outreach. It’s a game-changer. I used to hate outreach with every fiber of my soul, now I don’t mind it. Our favorite tool for outreach is Pitchbox. It’ll find contacts for you, automate email follow ups, and keep track of all your outreach contacts. Seriously, use it. Make Use of Google’s Free Tools Google Analytics is our favorite website analytics tool. And the search data in Google Search Console is a gold mine. Don’t bother trying to pay for any of the paid analytics tool. Google Analytics gives you more than you’ll ever need and it’s completely free. We have a guide on how to set up Google Analytics here. After you get Google Analytics installed, go set up Google Search Console too. It’s completely free and you’ll get access to your data once Google Search Console verifies your Google Analytics account. Other than the authentication to prove that you own the site, there’s nothing else you need to set up for Google Search Console. Google Search Console is the one and only place to get real keyword data from Google. Every other tool is a best guess. It also records all the errors Google picks up on your site, tells you what’s been indexed on your site, and gives you impression and click-through data on all your keywords. I can’t overhype it enough — use it. We never work on websites without installing both of them and they’re completely free. Even if they were paid, they’d be worth every penny.
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mangafreakinrocks-blog · 6 years ago
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Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
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Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
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Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
marialbyrd419-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
sniisel-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
rolanddrazo1932-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
rolfpetronaz-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
greencavs023-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
timothysalcido-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
kerrychelly-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
mangafreakinrocks-blog · 6 years ago
Text
Why a Bad Drip Sequence Is Worse than No Drip Sequence
We've all been there.
Tempted by that perfect piece of content, we gladly offer up our email addresses, only to regret it later. With each generic, templated email we receive, we're one step closer to hitting the unsubscribe button.
Well, guess what. If you can sniff out a mass email from a mile away - so can your leads. Because the one thing we seem to keep forgetting is that no two subscribers are ever the same, and over-relying on the same played-out drip sequence won't help you win their loyalty.
But what if you could close more deals with less effort by simply using your tech tools more intentionally?
If you're looking for ways to use automation to connect with your leads on a deeper, more human level - keep reading. We've got some proven tips to help you use tech for good.
Real estate drip campaigns are not a cure-all
Before we dive deeper into how to fix your drip campaigns, let's talk a little more about why they're broken in the first place. Because the irony is, we all know we need to nurture our leads. We've heard it a million times.
We've read all about the business owners who make 50% more sales at 33% less cost because of their awesomely warmed-up databases. And the 18X more revenue targeted emails can bring. But these results often feel like they're meant for someone else, someone who has more time, more resources, or both.
So what most of us end up doing is set up an automated drip sequence, and walk away. We feel good about having ticked another box off the “should-do” marketing list, but deep down, we wonder how effective it'll actually be.
Because the truth is, in today's always-on age of chatbots and social media, having a drip campaign for the sake of simply “staying in front of” your prospects no longer makes sense.
Buyers are more empowered than ever before. And though the volume of homes hasn't changed all that much (we're looking at the first major market shift in a decade), the ways in which we sell those homes have changed dramatically.
It's time come out and say it: All this technology is making agents lazy.
To be fair, maybe “overwhelmed” is a better word. But whichever way you cut it, not calling leads, ignoring emails and sending the same generic auto-responder to all prospects just proves most agents don't really understand their leads - and worse, they're not concerned with making themselves truly valuable to their prospects.
Tumblr media
Still, the numbers don't lie. 80% of marketing automation users have seen an increase in leads, and 77% have seen the number of conversions increase. The question isn't whether or not you should use technology - obviously, this stuff works.
The real question is this:
How can you use technology to stay one step ahead of the competitors, disruptors and ultra-informed leads who are permanently changing the way homes are bought and sold?
Scrap the generic drip sequence and close more deals
From VR property viewings to transaction management via the blockchain, most agents are afraid of being replaced by technology.
According to Joshua Smith coach, mentor and host of the #1 Most Downloaded Real Estate Agent Podcast, GSD Mode, “There are several things happening in our industry currently. First, we have a market shift that is taking place, but this is nothing new for our industry, just remember: 'There Is No Such Thing as a Bad Market, It Is Always Good for Someone'. As Real Estate Agents, we need to identify who the market is good for and adapt to serve their needs. That's how you thrive in shifts.”
As disruptors continue to shake up even the most tried and true industry best practices, experts like Joshua say that what separates the winning agents from the rest is whether or not you can resist the urge to bury your head in the sand. “We need to take massive action on this as the future role of the real estate agent depends on it,” says Joshua.
Segment your list based on what really matters
Let's imagine a perfect scenario where prospects walk right into your office with a complete profile including details about their knowledge of your brand, level of interest in buying or selling, what type of house they're into, budget, etc. That'd be amazing, right?
But since it's rarely (if ever) the case that you have that much intel, you need to put a real effort into narrowing down your lead segments based on what you do know about them. Then, regroup your sales and marketing efforts to consistently deliver what they want, when they want it.
Most CRMs allow you to get extremely specific, narrowing it down to:
Demographics: Income, Family size, Occupation, Gender, Race, Generation
Geographic aspects: School district, Neighborhood, Employer, City
Psychographic aspects: Pet owners, Lifestyle seekers, Friends/Family in the neighborhood, etc.
In Follow Up Boss, we think a simple approach is best:
Lead type: New leads, buyer leads, seller leads, past clients and of course, hot leads
Lead behavior: Price, lead stage, last activity
No matter which of the hundreds of CRMs you've singled out as the one that'll work for you and your team, it should be flexible enough to adapt to the real-world behaviors of your leads - and your team - so that you're always ready to act anytime a lead takes a big leap forward in their buying journey.
Keep your emails succinct and human
There's something about the 9-Word Email that makes it so effective.
Business owners who use it say the engagement with their leads is higher and that leads convert faster. So next time you're sending out an email, why not try it out?
You could write something simple like, “Are you still interested in housing in South Carolina?” or “Have you seen our new listings in Wrigleyville, Chicago?”
In Follow Up Boss, you can create Smart Lists of segmented leads and send tailored follow up emails your leads will actually reply to. Here's a quick example:
Hey [Lead Name], I've been sending you new listings for a little while now and just wanted to check in to make sure I'm sending the kinds of houses you're interested in. Want me to make some adjustments? Or any you'd like to schedule a showing of?
[Agent Name]
Let's not forget, one of the main reasons consumers love technology is because it's so simple to get a fast, frictionless reply. Make it easy and they won't be able to resist.
Plus, all customers care about the little things. Let's say you've closed a sale - this doesn't mean your work is done.
Show your gratitude by using a personalized drip campaign to send a short “Thank you for trusting us” email, then add your new customer into a past client follow up sequence that includes a mix of direct mail, phone and email correspondence. Trust us, it will make a difference.
Never forget the power of face-to-face interaction
We obviously believe technology is a force for good. But even we have to admit that it comes with a serious downside.
For one, nearly half of the US population is lonely.
No matter how many awesome tech tools are at our disposal, nothing can replace human connection. Successful real estate agents know it's important to truly connect with their leads and clients - on the phone, via video and, not least, in person.
Tumblr media
Want more on how to win with video? See how agents like Taylor Hack, Team Leader of HACK&Co use video to build a personal connection with leads.
Leading agents use tools like BombBomb to put a face to their drip campaigns, making it that much easier to stand out above the noise get a face-to-face appointment. In fact, even simply using the word “video” in your subject line can boost open rates by 19% and clickthrough rates by 65%.
This stuff is powerful.
For times when you can't connect in person, sending a quick, personalized thank you video message is the next best thing. And if you want to get even more personal with your leads, check out how real estate agent Kinny Landrum uses BombBomb to send (belated but still awesome) birthday wishes.
Your focus is all you have
With technology taking over industry after industry, it's natural to feel a bit uneasy. But whatever you do, don't waste your time focusing on the wrong things. Because at the end of the day, your focus is the only thing that matters.
It's the one thing you can count on to make sure that every time you pick up the phone, text a reply or hit send on an email, the person on the other side knows you're worth their time. So focus your full attention on the people who are most ready to buy. And do it every day.
For everyone else, take a day or two to step out of the chaos and create a truly relevant drip sequence that delivers value at every step of the journey. Keep them short, sweet and use the tools available to you to show them you're a real person with real insights they can rely on. Automation is here to help you with that. But it can't do it all on its own.
0 notes
johnmuffus · 5 years ago
Text
High Ticket eCom Secrets Review
High Ticket eCom Secrets Review (Earnest Epps Course)
If you’re here, you’ve probably stumbled across Earnest Epps’ High Ticket eCom Secrets course and are wondering whether it’s a good investment for your money.
Today, we’re going to go through the course and its contents. I’ll give you an overview and let you know if it’s worth your while.
It’s priced at $997, which is about average for eCommerce courses from online gurus, but author notwithstanding, is it any good?
Who’s the author?
Earnest Epps is a business and eCommerce consultant who has his own online blog filled with content on those subjects. He’s known to value knowledge as “the new currency”, so that’s a good sign if he’s offering a course.
Unlike most eCommerce gurus, he keeps his social media clear of any unnecessary wealth and luxuries demonstration. Besides his personal coaching, he’s also appeared (as featured guest) in live eCommerce events.
While that’s good to know, it doesn’t really mean his course is worth the asking price, or even if high ticket dropshipping is a worthwhile investment.
High ticket requires care
Now, don’t think that high ticket requires any special knowledge that regular dropshipping doesn’t offer. There aren’t significant differences between selling high ticket or low ticket products, and any course that’s good for one is as good for the other.
If you’ve already found success with low-price items, then you can feel free to skip the course. You can apply the same knowledge and approach you used with low ticket.
The difference lies in the risk; this is something most gurus won’t tell you. It might sound easier to sell a $4,000 product instead of selling 40 smaller items for $10. However, people are more likely to spend $10 than $4,000 just because it appeared on their social media feed.
Selling an item for more than $500 is already quite the task.
Many people take a look at the figures and figure out that with selling a couple of items are already making good money. The problem is that your marketing budget will likely increase with your products, and then there’s the profit margin you can keep.
If your supplier’s price is already $10,000 per product, there isn’t much you can add to make a profit yourself and keep it looking nice to buy. That’s without considering taxes, hosting, and any expenses related to your website: frauds, refunds, returns, etc.
Imagine someone buys with a credit card on your store. After they receive their product, some people might call their credit card company and just say that someone else used it. That’s a double hit for your store: payment and your product.
Other customers might change their minds after delivery, or the product might be defective or damaged from the trip. Some suppliers don’t cover that expense, and if they don’t do it, you have to.
Sure, if you’re a large company with a large enough safety net, you can withstand and overcome those issues without too much problem. However, new dropshippers (like the ones finishing this course) can get ruined with their business just from these types of problems.
You can find horrible stories on the internet from dropshippers choosing high ticket as their introduction to dropshipping before exiting with thousands USD on debts over their cashflow. Yes, high risk tends to translate into high rewards, but that’s not the case for people without the ability to offset these scenarios.
Reviewing High Ticket eCom Secrets
This course gives you the same claims as all others like how it’ll help you quit your day job, but high ticket definitely requires you to have at least another job to make up for your first months before establishing your business’ profits.
It’s hosted on Teachable, which is great for its responsiveness on all devices, but you can’t download the videos. They’re still HD, though.
The modules cover the standard topics from all dropshipping courses. That’s your first clue telling you that there isn’t something like a “high ticket specialized class”.
Selection
Your first module on this course is quite short. It offers 5 brief videos with insight regarding what you need to start out. You have a video explaining how to choose products, setting your prices, selecting a market to target, targeting interests, and how to decide on your first product.
While short, there’s some good insight here and there.
Market definition
This section has 2 more videos than the last one. I’ll take a moment here to point how that the names in these videos are actually quite odd; it feels like Earnest wanted to make his course feel like a masterclass but only matched the names and not the content.
The topics included in this section cover researching your market, creating brand loyalty, searching volumes, and competitors and how to gain an edge over them.
Formation
This is the first section where you realize that you just paid too much for a lot of content you probably won’t be able to apply to your business. Many videos in this module are aimed towards American students, and they cover setting up an EIN and certifying as a reseller, plus some DBA registration.
Non-US students will have a significant handicap if they decide to establish their business there. If you don’t have your reselling ID or a social security number, then you can forget about using US suppliers to dropship towards US customers, especially as a sole trader.
It’s possible, of course, but the process is quite tricky. The best advice I can give you is to get an accountant to guide you through all the processes and taxes inherent to reselling in the US. Yes, that means you have to pay someone for advice, but it’s the best way; it’s not a good selling point for this course, though.
The more general videos include how to set up your domain, linking it to a store on Shopify, and how to get your business email, address, and phone number.
Creating your website
There are 11 different videos in this section, and they mostly cover your standard module on how to create a store on Shopify. There’s nothing special here, and you get the standard template selection and recommended apps.
There’s also how to add your logos and changing the color and layout of your theme. Overall, it’s nothing out of the ordinary. It’s not a bad module by any means, yet you can find the same content for free on YouTube.
Approving suppliers
The 5th module goes back to being exclusive to the US market, so don’t expect to be able to replicate the lessons included in these videos to the letter. There are a few things you can pick up regardless.
You have videos on what to do to get accepted by your supplier, the types of suppliers you can find, making the first contact (with some scripts included for you to use), and some advanced tactics to find suppliers.
Optimization
This is a nice module if you want to optimize your website to get the highest amount of conversions. However, it’s still a fairly basic section, and there are many themes available that already include the features Earnest recommends here.
The videos here include how to add timers to your store as well as bonus offers, using upsells, social media proof and signals, how to use reviews in your favor, and tracking visitors with the Lucky Orange plugin.
I’ll make a brief parenthesis here to explain something important. If you feel this course didn’t work and want a refund, you must follow these videos closely and set up your store exactly as explained here.
Traffic
This section is named “unlimited traffic”, but believe me: it’s better this way. There isn’t really unlimited traffic that applies to the internet, and you’ll always find limits regarding what you really get and the investment you can make to get it.
Despite the promising title, the module is just your standard web traffic module explaining Google Adwords and Shopping, banners, and social media influencers. It’s also nothing out of the ordinary, and it sits at the lower end of the spectrum with just 9 videos.
This is quite disappointing seeing the price of the course and how traffic is the lifeblood of your commerce. You won’t make any money if you can’t drive traffic to your store, so for almost $1,000 I’d expect a thorough explanation of all the techniques there are.
It sometimes feels like this course is more of an introduction to high ticket selling for people who already know how to run a business, yet that target audience already knows everything necessary to run a high ticket business. They just apply the same knowledge they used for their first stores.
Earnest does try to make up for it in the bonuses section, but you’ll soon find out it’s not really optimal when you have courses like eCom Elites out there.
Automating your store
There isn’t much here, to be honest. It’s just 4 videos with a focus on outsourcing your work and hiring virtual assistants. It also skips the plugins you can use for the same task.
Bonus modules
The course started off with 2 extra modules as bonuses. The first one focused on how you can combat fraud, which is quite useful. The second one offers a bit more insight on how to update your store.
However, there are 5 more modules, which were added just recently into the course, and they cover some of the basics on different marketing methods.
It includes a bit of extra Google content regarding Adwords, product ads, and dynamic retargeting. You also learn a bit about SEO, which is skipped in many courses. It also offers additional information on optimizing your website, and live masterclasses every week.
There’s also one feature I need to congratulate: Bing Advertising. You won’t find that in most courses, and its popularity grew a little during 2019, so it’s a nice addition.
Refunds
As I said, you need to have your store looking exactly like shown on the store optimization section. Besides that, you also have to finish the entire course in a month (a lot easier than you think), have your first 100 products listed (a bit more difficult) and prove you’re running traffic to your store.
Basically, you have to apply everything he taught before asking for a refund. Just make sure you finish the course quickly in case you feel unsatisfied since you’ll need quite some time to meet the last two requirements.
Final Verdict
Is It Worth It? Final Verdict
If you’re now to the whole dropshipping business model, then you don’t want to start out with high ticket products. If you already have experience and want to move towards high ticket, the you don’t really need a course.
Overall, it’s not worth your money. Beginners who know they can apply the same knowledge here to low ticket dropshipping are still better off buying a good course for less than $300 and a theme for less than $100 and spend the rest on ads.
Once you save enough, you can simply research and list high ticket products.
If you’re looking for one of the best dropshipping course which is affordable and contains a ton of information? Check out eCom Elites, I did a review on it that you can read.
I hope you found this review useful and if you have any questions, please comment down below. I’ll be more than happy to assist you.
Once again, thanks for reading my High Ticket eCom Secrets Review and I wish you the best of luck.
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